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OnDemand Course: Increase Engagement With the Right Social Media Management Tools

Increase Engagement With the Right Social Media Management Tools

To succeed in our hyper-connected world, building a community around your company, brand, and product is key. Listening to and engaging with your customers, critics, and supporters is key to getting great results from...

Live Webinar: Measuring and Growing Marketing ROI in a Cookie-Less Future

Measuring and Growing Marketing ROI in a Cookie-Less Future

Here’s some good news: third-party cookies might be dying, but data-driven marketing is still very much alive. Alight Analytics’ Matt Hertig will show you how to measure and maximize marketing campaigns even as new...

Live Webinar June 17, 2021 1:00pm EST

OnDemand Course: The Importance of a Social Image Strategy

The Importance of a Social Image Strategy

A confluence of forces has given birth to a critical online trend: social visual communication. Real-time communication, the shift to mobile as the primary means of online access, and increased time pressures in the...

OnDemand Course: Nurture Customer Loyalty With Personalized Messages and Channel Alignment

Nurture Customer Loyalty With Personalized Messages and Channel Alignment

More customers are using more channels and with the growth in mobile and other automated channels it's challenging to deliver personalized, targeted messages across channels and over time.

OnDemand Course: Strategies for Retaining Unsubscribers

Strategies for Retaining Unsubscribers

A healthy email list is the foundation of all email marketing programs, but what happens when someone hits unsubscribe? Is that it? Is the relationship over?

OnDemand Course: Canada's New Anti-Spam Law: Are You in Compliance?

Canada's New Anti-Spam Law: Are You in Compliance?

Canada has recently enacted a comprehensive federal law to deal with SPAM and malware that may possibly be the toughest of its kind in the world. This law will come into force on July 1, 2014 and marketers who send any...

OnDemand Course: How to Create a Complete Video Marketing Strategy

How to Create a Complete Video Marketing Strategy

We all know how powerful video is as a communication channel, but as marketers, it can be challenging for us to decide what platforms to use to host and promote our content.

OnDemand Course: How the Top Brands Effectively Market to the Growing Hispanic Segment

How the Top Brands Effectively Market to the Growing Hispanic Segment

Some brands don't realize the enormity of the Hispanic business opportunity. Other brands don't know where to start. This OnDemand Webinar will examine the financial opportunity, simplify the market complexities and...

OnDemand Course: Optimize Your Interactive Marketing Campaigns With Mobile Analytics

Optimize Your Interactive Marketing Campaigns With Mobile Analytics

There is no question about it - the world has changed. It has gone mobile. Your customers are free from the confines of their homes, offices, and traditional media and retail environments.

OnDemand Course: How to Acquire Millions of Email Subscribers Using Subscriber Lifetime Value Calculation

How to Acquire Millions of Email Subscribers Using Subscriber Lifetime Value Calculation

What are e-mail subscribers worth? Few companies that send e-mails today can answer that question - yet e-mail subscribers are usually very valuable: from $3.

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